Reebok "Incubus" fiasco

Doesn't the situation with Reebok mistakenly naming a woman's running shoe "Incubus" sound like something that would happen on Seinfeld? I can imagine George being put in charge of a project to buy kids' shoes for a "shoe night" giveaway - the shoes are supposed to have pictures of famous Yankee sluggers and the label "Greatest Hitters"... Kramer tells him about a fly-by-night outfit that will make the shoes for half-price, so he contracts with them, intending to pocket the savings for himself. The shoes are late, they arrive just in time for George to rush them to Yankee Stadium right before game time. He rips open the crate and finds that all the shoes are labeled "Greatest Hitlers".