ROCHELLE, ROCHELLE was also playing one of the theatres of a multiplex where George, Jerry, Elaine, and/or Kramer were supposed to meet. I think they had decided on another movie but ended up in this one. George had to buy another ticket to get back in, Kramer deserted his post to buy a hot dog, Jerry's stand-up gig got rescheduled or something... does this ring a bell?
GR